The GelCurler™ works in the same way as a traditional overnight curling kit, but with a steady supply of low, non-damaging heat. Adding even a small amount of heat expedites the curling process to a fraction of the time, so you don’t have to deal with sleeping in your heatless curler or risking damage from traditional hot curlers. The GelCurler™ honestly gives you the best of all worlds, less time, more comfortable, and less damage. Imagine holding a curling iron to one strand of hair at extremely low-heat for 45 mins… it would take the entire day to curl your hair this way. With the GelCurler™ you wrap all of your hair in 2-3 mins and the curls form while you get yourself ready for the day (or the night out)

- Compared to a typical curling iron, the GelCurler™ does not cause heat damage to your hair
- Because it is hands-free, it saves you 30-40 minutes per day
- The GelCurler™, when microwaved for 30 seconds, uses 20x less energy than a traditional 200W curling iron used for 45 minutes
- Unlike traditional overnight hair curling kits, you do not have to sleep in the GelCurler™